The book I wish I’d read BEFORE I started freelancing
I recently read My So-Called Freelance Life: How to Survive and Thrive as a Creative Professional for Hire by Michelle Goodman based upon the recommendation of a friend. I have to say I thought that after read a bunch of other books about freelancing and doing it for over 5 years I didn’t think I was going to learn a lot. Not the best attitude to have, but I read on average 5 books at once so I don’t like to start a book unless I’m going to finish it.
The guide covers everything from creating a business plan, developing a marketing strategy and dealing with clients. Most people skip creating the business plan because they think it needs to be complicated and long. Well that need not be the case. The author discusses why having a business plan is important i.e. for clarifying what you are doing, why you are doing it and also can you make a living at it.
The section on pricing in the book is worth the cost of the book. Figuring out how much to charge is one of THE biggest challenges most people face. I know I still struggle with it. I want to be fair to the client but I also need to charge what my services are worth. Someone will always want the cheapest price they can get for a job but usually I know that person is someone I am not meant to serve.
If you are new to freelancing or just need a kick in the butt to straighten out your business this book is a must read. The section about contracts is great too. If you know any good contract attorneys send them my way!
Michelle blogs at anti9to5guide.com or follow her tweets @anti9to5guide



