Huh? I’m not crazy. I’ve heard that alot. A client wants to add Twitter or Facebook… or whatever social network to their site but they aren’t interested in doing any work. The reasons vary but honestly why bother. It’s like asking someone on a date and then not talking for the entire time. Why would [...]
Here’s a list of what Jonathan Richman – who writes about pharma and healthcare believes should be the basics of a social media program for pharma companies. Get rid of your brand site Add ratings and reviews to your brand site Create a game for Wii Fit that actually helps patients to manage their disease. [...]
Creating a marketing plan can be a daunting task for many. I’ve created a mind map that has the basic elements of a marketing plan which you can use as a starting point. Add or subtract the items that are relevant for your situation. The source file for the mind map is available for [...]
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